WELCOME TO OUR NYC SHOWROOMTake a sneak peek inside our New York City showroom! The showroom is conveniently located on the third floor of 608 5th Avenue, New York, NY 10020. It is nestled on the famous Fifth Avenue between 49th and 48th, just around the corner from Rockefeller Center and easily accessible by subway or taxi. For full store directions please click here and if you plan on driving use this website to find the best parking garage rates nearby. At Lauren B , our showroom is broken down into different product sections to help create a smooth client experience. We have an extensive engagement ring collection categorized by center stone type, shapes, and styles, to aid with a more convenient shopping experience. Whether you are looking for a natural diamond, one of our lab-grown rings from our Lab Ready Collection, a moissanite, or a color gemstone ring, we’ve got it all! If you are in the market for the perfect band to pair with your engagement ring, be sure to browse our wedding band bar filled with various natural and lab diamond and gemstone wedding bands in all carat sizes, stone shapes, metal colors, and designs. We have both women's and men's designs available!What makes the difference in our showroom is a dedicated, highly knowledgeable team of professionals. Helping our clients find the perfect, timeless ring of their dreams makes each and every one of us happy every time! There is no guesswork here. Guiding you through the process of narrowing down endless options to a piece that fits your finger, your style, your budget, and your life, is something we take personally.While we are experts at providing every little detail, video, photo, phone call, and email in working with our convenient, online shopping experience, there is nothing like Lauren B’s in-person process.Whether you are just browsing, or ready to start the design process, don’t hesitate to stop by! You can contact us via phone at (212) 391-0633 or e-mail us directly at [email protected]. For full store hours and to schedule an appointment click here Hear from our clients! Based on 280 Reviews 12/19/2023 I plan to continue purchasing all my future jewelry from Kimberly at Lauren B! You've got a loyal customer on your hands now. Tiffany L. 12/19/2023 12/03/2023 I will definitely recommend Lauren B. to anyone who is looking for not just a gorgeous piece of jewelry, but also a wonderful experience. Lisa D. 12/03/2023 09/10/2023 Eddie was incredible professional, knowledgeable, and attentive during the appointment. 100% recommend working with him and you'll have a great experience. Devon K. 09/10/2023 09/04/2023 Working with our design consultant, Catherine, was a dream. The ring came out perfectly & Catherine helped me feel so comfortable trusting her & the Lauren B team to make my dream ring. Highly recommend Catherine & Lauren B for all your engagement ring ex Alexandra M. 09/04/2023 07/06/2023 Lauren B was fantastic for picking out engagement and wedding rings for my partner! The rings are great quality and beautiful, the whole process was made incredibly easy from beginning to end. Would highly recommend this excellent jeweler near the diamond Michael Z. 07/06/2023 07/06/2023 We had the best experience working with Lauren B! We're not local so designed everything remotely! Will definitely be returning for the wedding bands soon!! Recommend x1000 to anyone looking for quality, a comfortable shopping and research experience and Lisa L. 07/06/2023 06/30/2023 I came into Lauren B on a recommendation from a friend. I reluctantly agreed to come shop thinking my budget wasn't enough. A custom piece came in before promised and under budget. My now fiancée was absolutely blown away. I'm so glad I came here. Ryan P. 06/30/2023 05/31/2023 If you are searching for antique cut lab grown diamonds, I believe Lauren B Jeweler is the best source for stunning perfectly cut diamonds. Trey B. 05/31/2023 05/22/2023 Our experience at Lauren B was nothing short of great. The craftsmanship is stellar, and looking back, I wouldn't change a thing about my experience there. Diana B. 05/22/2023 04/12/2023 My fiancé and I had an amazing experience working with Eddie! He was very knowledgeable and helped us find 2 perfect rings! He was able to answer all of our questions and made the entire process very easy and enjoyable. We will definitely be recommending Clare H. 04/12/2023 03/30/2023 We couldn't be happier with our experience at Lauren B.Brit was amazing. I highly highly recommend using her as your consultant. We live in Arizona so we did the entire design remotely. Now I understand that would scare most, but if you have any doubt Catherine S. 03/30/2023 02/04/2023 Adelina was amazing to work with! Designing my rings virtually was just like I was there in person. It was so much fun and she had so many useful recommendations and suggestions I never would've thought of. My rings were custom made on time and Adelina co Lori K. 02/04/2023 01/09/2023 I had the most amazing experience working with Catherine Calloway at Lauren B Jewelry. She is extremely knowledgeable, experienced professional and kind. Lauren B Jewelry is so lucky to have Catherine on their team! Mierzwinski M. 01/09/2023 01/09/2023 I had the most amazing experience working with Lauren B Jewelry. They extremely knowledgeable, experienced professionals and kind. Rina S. 01/09/2023 01/08/2023 Lauren B was incredibly helpful with helping me find the perfect ring for my fiancée. I couldn't have done it without them! Stephen Z. 01/08/2023 12/30/2021 I went to Lauren B with literally no knowledge about buying an engagement ring and they were fantastic every step of the way. Daniel L. 12/30/2021 12/14/2022 Lauren B has excellent craftsmanship & works with only most beautiful, high quality diamonds. We absolutely love our rings! Andrea F. 12/14/2022 11/29/2022 She has great insight into what goes into an engagement beyond the diamond as well especially since I only a few things I was looking for and she helped me run with the rest of the decision making. EC M 11/29/2022 11/06/2022 I would like to recognize Henri and rave about how wonderful he is! He is a true professional. If I could give him 10 stars I would! Thank you for your awesome service! Alexa K. 11/06/2022 11/02/2022 I went to Lauren B Jewelry for getting my wife her engagement ring, and then later for our wedding rings. And what an incredible experience. Both times I was helped by Fabrizio Aiello, who is a fantastic salesman and helped us out every step of the way, i Matthew E. 11/02/2022 Based on 1100 Reviews 2023-07-11 Brittany so was so helpful during the process of buying the perfect ring! I would absolutely recommend Lauren B to anyone looking for a beautiful engagement ring Anthony C. 2023-07-11 2023-07-06 My experience working with Yulia and Lauren B was wonderful. Yulia was incredibly responsive with any questions I had and customizing the ring was straightforward and easy. My fiancée loves it and we couldn't be happier. Eugene D. 2023-07-06 2023-07-02 The team at Lauren B went out of their way every step of the way. Their customer service is top notch, couldn't recommend enough! Kyle F. 2023-07-02 2023-06-25 Fabrizio was a pleasure to do business with. From the very first appointment to the last, my mind was at ease. The ring came out even more beautiful than I had anticipated. Danny P. 2023-06-25 2023-06-17 I had a great experience buying an engagement ring from Lauren B! Adelina was super helpful in selecting a diamond and finalizing the design, and she made the process super easy. Evan S. 2023-06-17 2023-06-05 Amazing! Amazing! Amazing! I worked with Christina Brown and the whole process was amazing. Communication was smooth and timely. Would recommend Lauren B and Christina specifically to anyone. Paul W. 2023-06-05 2023-06-03 Catherine was so patient and helpful! Everything turned out perfectly! Kegan V. 2023-06-03 2023-05-30 I had a great experience working with Yulia. She and the entire Lauren B team were extremely helpful and my new pieces are beautiful. Would highly recommend Amelia X. 2023-05-30 2023-05-26 Very happy to have gotten my fiancés engagement ring from Lauren B jewelry. Will be returning in the future. Joshua M. 2023-05-26 2023-05-19 Just purchased my wedding band (also purchased my wife's engagement ring here last year as well). This place is amazing with awesome customer service. I highly recommend Lauren B! Kyle C. 2023-05-19 2023-05-19 Perfect experience! Thank you very much to Lauren B, who was very friendly, professional, and helpful throughout the entire process. We are very grateful and happy with Lauren B Jewelry. Harrison B. 2023-05-19 2023-05-12 I feel strongly that I now have someone I can truly trust and go back to for my future jewelry purchases. All communication and processes was clear and concise, and was executed smoothly. Above all else, quality of their pieces is extraordinary. 100% happ JC D. 2023-05-12 2023-05-04 My fiancé and I learned a lot and had a seamless experience getting an engagement ring re-set and finding wedding bands Lauren W. 2023-05-04 2023-04-28 Amazing. From the start to end product. Did a custom ring and was nervous since I did not live in nyc. The virtual appointments and then CAD renderings of the custom ring was a breeze. The ring looked exactly the way I designed it, but better. Just wow. Alisa T. 2023-04-28 2023-04-20 I absolutely love this store and my ring. My fiancé bought an in stock rings and it was size and shipped to him in 3 days, easy,fast,smooth purchase. The best customer service. 5 stars ???? Loures M. 2023-04-20 2023-04-13 I have dreamed of having a Lauren B ring for as long as I could remember. My fiancé used an inspo picture of a Lauren B ring for my engagement ring, but I knew that I needed a Lauren B of my own when it came time for wedding bands. I ended up getting some Nicole O. 2023-04-13 2023-05-01 I worked directly with Lauren B herself on a project I'd been planning for many years. I did the entire process virtually and the experience was flawless. Not only did Lauren answer all my questions, she offered her expertise on selecting the diamonds for Stephanie G. 2023-05-01 2023-04-03 I bought my (now) fiancée’s engagement ring at Lauren B’s and it was an amazing experience. Lauren was able to incorporate my grandmother’s diamonds into the design and we were so happy with the final result. Lauren was knowledgeable, professional, organi Jake B. 2023-04-03 2023-03-31 Had the most fabulous experience with Lauren B. After losing a piece of jewelry, they were able to help me replace it. They went above and beyond with work with my insurance company and made the process so so easy. An absolute pleasure to work with Leslie A 2023-03-31 2023-03-31 My fiancé and I had THE BEST experience working with Lauren B. My ring is more beautiful that I could have ever imagined! We loved the process of designing a one of a kind ring and choosing the center stone. My ring was ready in a little over 3 weeks and Kate J 2023-03-31