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44 E 46th St · New York, NY 10017 · (212) 869-4731

44 E 46th St · New York, NY 10017
(212) 869-4731


The New York Diamond District

The two diamond pylons at the entrance of West 47th Street and Fifth Avenue signify that you are about to enter the world famous Diamond District, located in the heart of New York City. This single block is considered by many to be the jewelry mecca of the world. On West 47th street between Fifth and Sixth Avenues, shoppers can find the largest selection of fine jewelry, watches, diamonds, and gemstones in a wide variety of styles and designs. Most merchants in the Diamond District NYC carry out their businesses through jewelry exchanges and booths while a select few retailers like Lauren B Jewelry & Diamonds, have their own private stores. While some may bemoan the Diamond District for its aggressive sales tactics, Lauren B Jewelry differentiates themselves by offering customers a comfortable, hassle free atmosphere.

The original Diamond District in New York was located on Maiden Lane, in close proximity to Wall Street and Manhattan’s financial center. During the early 20th Century, jewelers began feeling pressure from the expanding financial industry in this area, and sought refuge from higher office space rents in a new area, located in Midtown Manhattan . Local real estate developers looked to capitalize on this with the initial jewelry building being constructed at 20 West 47th street. Other real estate developers quickly followed suit by creating new jewelry buildings one at a time along this block. By the early 1930’s, the mass exodus of jewelers from downtown to the newly furnished midtown Diamond District was complete. As years passed, jewelers from across the world have migrated to this area.

Lauren B Jewelry & Diamonds has been a staple of New York’s Diamond District dating back to the early 1970’s. Specializing in high end fashion jewelry, this family owned and operated jewelry store has carved out a special niche in this highly competitive neighborhood of commerce over the past thirty years. While countless other retailers have opened and closed their doors in the Diamond District during this time, Lauren B Jewelry has continued to evolve and expand their fine jewelry business. They have separated themselves from the competition by catering to new clientele and building upon a loyal customer base, founded on a reputation of exclusive jewelry designs and gentle pricing. During this time, Lauren B Jewelry has expanded their diamond engagement ring collection and now offers its clients thousands of certified diamonds, complimented by the latest and best in fine gold and platinum ring settings.

Currently, midtown Manhattan’s Diamond District is home to some of the largest and longstanding jewelry and diamond related businesses in the world. Some of the finest gemstone manufacturers, diamond cutters, jewelry makers and repairmen, just to name a few, all call the Diamond District home. This highly specialized area in New York is also residence to the world renown diamond grading institutes of the GIA and EGL. It has been known that over 80 percent of diamonds and fine jewelry that enter the United States make their way through the New York’s Diamond District!

Because of Lauren B Jewelry’s strategic location at the entrance of the Diamond District, they hold several distinct advantages over many of their online and local competitors. Not only do they offer their customers great deals that the Diamond District is known for, but they do so in a comforting, trustworthy environment away from all the commotion that has come to trouble the area. Having done business in the area for over 30 years, Lauren B Jewelry has forged strong relationships with the most reliable diamond and jewelry manufacturers, wholesalers, and retailers in this New York City area. With all these resources and contacts readily at their disposal, Lauren B Jewelry is able to offer their clients a full shopping experience both online at, and at their New York store location. Next time you are near the Diamond District, you are cordially invited to visit Lauren B Jewelry & Diamonds and experience the magnificent jewels that have attracted patrons from all walks of life for many years.